Bing Plugs Encyclopedia Britannica Into Its Search Results

Cnet: Microsoft has formed a new partnership with Encyclopedia Britannica that will highlight links to the venerable reference source on Bing search results pages. The encyclopedia data will appear in a “trusted sources” box on Bing. “A core focus for us here at Bing has been about delivering relevant information in a more organized way to help you find what you need more quickly and get stuff done,” blogged Bing’s Franco Salvetti. “We’re very excited to collaborate with Encyclopedia Britannica as it continues to strengthen its online presence.”

Encyclopedia Britannica stopped publishing printed material in March of this year, when it became an online-only publisher.

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